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Effie Finalist - Think With You Mouth Campaign
Webby Award – Interactive Advertising & Media
FWA Shortlist
People love Football. People love Fantasy. Unfortunately, Fantasy Football is one of the most over thought competitions of all time. To support the Big Mac Think With Your Mouth. campaign and to coincide with McDonald’s NFL sponsorship, Big Mac aimed to give football and fantasy fans alike a tasty internet experience that required the antithesis of over-thinking—Mouthinking.

We created Big Mac Football Fantasy, a Facebook app that allows users to cast a tasty fantasy with the help of Big Mac's own Space Wizard.

Our application allowed users to customize their own football fantasy, share it with friends and proudly display it as their Facebook cover photo

MVD 2024 (C)